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Is Direct Cellars a Scam Or Could You Earn $250 Per Sale?

Today we are going to take a closer look at an interesting opportunity where you can earn $250 for recruiting a person and get wines at the same time. Is Direct Cellars a Scam or a profitable opportunity? I’ll reveal what I found!

Direct Cellars Review

is direct cellars a scamName: Direct Cellars
Website: www.directcellars.com
Founded: 2014 in by David DiStefano in U.S.
Price: $299,95 or $499,95 to Get Started. + Monthly Fee $49,95/month or $79,95/month
Field: MLM-Programs

Overall Rank: 50 Out of 100 (Check Out My #1 Recommendation, 98 Out of 100)

What Is Direct Cellars?

Direct Cellars is a Multi-level marketing (MLM) company selling wines. Have you probably seen many MLM-programs also in the past? They advertise that you can use their products to improve the quality of your life and at the same time make money by selling their products for other people.

There are MLM-programs for fitness nutrition like Herbalife. Then there are programs for jewelry and other “women stuff”, for example, Endless Xpressions and Thirty-One Gifts. There are also MLMs selling travel packages. And much more. Direct Cellars sells wines.

This company is relatively new because it has been founded in 2014 and the biggest rises have been during the years 2016 and 2017.

is direct cellars a scam

The popularity of Direct Cellar has been rapidly rising in 2016 and 2017.

How Does Direct Cellars Work?

Let’s keep this simple.

To get started with Direct Cellars you need to buy a starter package for $249.95 (+$49,95/month afterward) or $499,99 (+$79,99/month afterward). By buying each of these packages you get Direct Cellars wines sent to you home. Then every month they will send you another bottle as well.

With a more expensive package, 9you get naturally more of their products (=wine bottles).

When you have their products, you can arrange events with your friends where you taste these high-quality wines. Direct Cellars wines are not the cheapest $5 bottles but a bit more advanced. However, don’t get tricked by them. All MLM-systems say that their products are top quality even though they would be just normal.

95% of people who join Direct Cellars will just spend money instead of earning money. But like with any other MLMs, there’s also a possibility to earn something if you are persistent and a good to recruit others. Let’s have a look at their money-making opportunity.

How to Make Money with Direct Cellars?

There are two ways of earning money with Direct Cellars:

1.Sell their wine packages.
2.Recruit new people. -> When they sell products, you earn commissions.

So, it’s a typical MLM-system. If you really want to earn good money, you need to be able to recruit many people. You can almost never make good money just by selling their products. It would be too time-consuming.

The more people you recruit and the higher you rise in the pyramid, the more money you will naturally earn. You can earn commissions up to the 9th downline. It, of course, means that you are a part of their system for a long time and you have paid lots of money on monthly fees.

Like with any other you have a huge earning potential if you move to the top of the pyramid. Let’s take a closer look at their compensation plan.

Direct Cellars Compensation Plan

I could explain you here how their compensation plan works but I prefer Direct Cellars staff explain it themselves. In this video, they go through the earning possibilities in their system.

WARNING: The video is part of their promotional material. It’s on my website only to let you know how the compensation plan works.

One interesting thing in Direct Cellars is that you can earn a relatively good commission when somebody starts in your downline. It means that when you recruit somebody into the system and he starts selling Direct Cellars products as well.

Starting and staying in the system costs $850 for the first year with a cheap plan and $1460 with another plan. That’s why they can also good commissions because you are already paying owners a lot just by staying in the system.

Direct Cellars Complaints

It seems that many people have been satisfied with the quality of wines in this system. People have also found a compensation plan interesting because there is an opportunity to earn some money.

However, there are also some complaints on the Internet about their system. Most common ones seemed to be something related to their aggressive marketing strategy. Some sellers of Direct Cellars tried to “force” people to join their program.

Have a look what Jonathan says in Direct Cellars Facebook group:

is direct cellars a scam

“Most will spend more than they’ll ever make”

Jonathan knows the fact that most people will never earn money with Direct Cellars. If 100 people join their program, probably 1-5 of them will make a profit. All the others will lose money and most of them will lose a lot.

At least they will get some good quality wine. However, I think they could buy it for a cheaper price in normal store.

Pros & Cons


  • They offer high-quality wines (not something to get drunk but something to taste and enjoy with your friends)
  • You can earn a big income with their system if you are good at selling and recruiting
  • They have a good reputation even though the company is relatively new


  • Most people will never earn money with this system despite their big promises
  • It’s expensive to get started
  • In order to stay in the system, you need to pay high membership fees

Conclusion – Is Direct Cellars a Scam?

No, Direct Cellars is not a scam. They provide high-quality9 wines for their clients and members to their homes. Even though there are some complaints they are mostly related to their over-aggressive selling or overpriced products.

As you know, I am not a great fan of MLMs for several reasons that you can read here.

I am making money every month with a system that costs $0 to join. Direct Cellars costs minimum $300 for the first two months so it’s not a cheap one. If you are interested in the system that I use to make money online as an autopilot, it’s called Wealthy Affiliate.

It’s a step-by-step training program and a community who are interested in earning a full-time income online. Many people have learned to make a living from home (or from the beach) with Wealthy Affiliate training. There are also several people who are making +$10,000/month online.

It’s not an MLM so you don’t need to recruit anyone or sell anything.

=> Want to Make a Living Online? Get Started for FREE!

Direct Cellars at a Glance…

Name: Direct Cellars
Website: www.directcellars.com
Founded: 2014 in by David DiStefano in U.S.
Price: $299,95 or $499,95 to Get Started. + Monthly Fee $49,95/month or $79,95/month
Field: MLM-Programs

Overall Rank: 50 Out of 100


What do you think about Direct Cellars? Have you ever tried MLM-programs?

Let me know in the comments below! 🙂