The #1 purpose of the good website is to provide value for the readers. But how to get readers? With valuable and well-written content. No one will get value from the site if no one reads it.
To get the visitors read your content, you need to make the content appealing. One important thing is to add relevant images. But today we concentrate how to make your text look good.
(1) Use Small Paragraphs
(2) Separate Your Ideas With Headings
(3) Use Black Text (or Dark Grey) on White Background
(4) Use Conversational Speak
(5) Choose a Relevant and Captivating Headline
(6) Use Relevant Images
(1) Use Small Paragraphs. People in internet don’t want to read long paragraphs. People are used to read small snippets like maximum 140 characters in Twitter.
Sometimes people just skim through texts and blogs without reading them carefully. If your paragraphs are short, they are easier to skim through.
One sentence paragraphs are totally okay.
Got it? 😉
(2) Separate Your Ideas With Headings. As you can see in this text for example I have separated different ideas with subheadings. It’s easy to see when the new idea starts and when the other ends.
Separating your ideas with headings helps navigating. Another benefit is that good sub-headings can captivate the reader for the longer time in your website. Good headings leave the reader curious.
(3) Use Black Text (or Dark Grey) on White Background. You don’t want that your website looks like a circus show.
What do think about this? Do different colors give me authority? No.
Black text on white background is easy-to-read and it looks more professional than many different colors.
You can exceptionally use a bit of some colors like I have done in the end of my reviews. But only exceptionally. Don’t overuse colors. Black text on white background is cool and effective.
(4) Use Conversational Speak. Lay back. It’s just you and me.
Don’t use too formal text. People want that the text is easy to read and understand. Usually the best teachings are so easy that even a child can understand the message.
Usually You-form is the most effective because then the reader has the feeling that you are talking right to him/her.
(5) Choose a Relevant and Captivating Headline. You want people to read your text. You need to captivate their attention with the relevant headline.
Don’t tell everything in the headline. Leave people a bit curious. But say something that they are would like to hear. If your website’s theme is fitness and healthy lifestyle, great headline could be for example “How to get fit in two months?” People want to get fit fast and they want to know how to do it.
(6) Use Relevant Images. People are visual by nature. We get used to images already in the childhood when our parents read us children’s books.
Great images make our content more lively, it helps to remember the text better and it makes the whole website more appealing. (How to find free images.)
These six principles are great guidelines for you when you are writing texts. Remember, there can sometimes be exceptions but by using these principles your text will be very user-friendly. Your visitors will spend more time on your website and you will get your message through.
(1) Use Small Paragraphs
(2) Separate Your Ideas With Headings
(3) Use Black Text (or Dark Grey) on White Background
(4) Use Conversational Speak
(5) Choose a Relevant and Captivating Headline
(6) Use Relevant Images
I hope you found these tips helpful! If you have any comments or questions, please don’t hesitate to leave them below.
Hi there!
This blog post can work for you and me as a reminder what is really important in running a website, writing a blog and actually in life in general.
Many times in life fear of not being perfect can hold us back. To be honest I believe that perfectionism can be harmful for our progress in online business and life.
Have you watched the football match where the other team dominated the action in the field during the whole game. But then the underdog scores in the last minute and wins 1-0.
Ball possession doesn’t make the winner, great shoots don’t make the winner or great individual performances don’t make the winner.
The only thing that counts is the number of goals you make
Of course ball possession can help you in making goals but it just doesn’t make you a winner. And same applies to life.
Great plans or dream don’t make you a winner. The only thing that makes you a winner is the action you take!
I believe that it’s important to dream big but after you have dreamed big and made plans how to achieve those dreams, the only thing that counts is that do you stick with those dreams and plans.
If you start your very first website today, the website is not probably perfect. Let’s be honest with that. But as you start the website today and run it for three months I’m quite sure that it’s already way better after three months. The website has developed a lot and you had learned from the mistakes. (If you are interested in building a website, check out my easy instructions)
What would be the progress after six months, one year or five years!? If you start today, and stick with your dreams, nothing is impossible.
The most important thing is to start.
The second thing is not to give up.
If you remember those two things you can achieve literally anything in online business. Some people don’t even start and the majority gives up without trying enough. That’s the only reason they fail in online business.
You really don’t need to be perfect when you start. But atually you don’t need to be perfect afterwards. When you run a website, people are not looking something that is perfect. Does Craigslist or Reddit look like perfect? No, but still they are highly popular websites.
If you make mistakes with your website and its content you can always correct it afterwards if you want. It’s better to have 10 texts published than 1000 drafts waiting for a perfect day. Because “the magical perfect day” never comes.
Just make some progress today because Little progress every day counts up big results.
Do people want to act with someone who is totally perfect, without any mistakes, almost a robot? I guess that people would prefer someone who is a normal human being with two legs and hands. Just being yourself is enough.
If you are interested you can Start online business today.
I hope this text can motivate you to keep on going without the fear of not being perfect.
What do you think about the subject? Please leave a comment!